Probably because it was directed at an all- black basketball team. And also the “nappy-headed” part referring to those small tight curls many black females use. And of course the word “Ho” which originated from the black rappers.
John
Naps are kinky hair. Anyone with kinky hair can be considered nappy-headed, white or black. What's interesting is that of the same camps asked what should be done with Imus, the same faction that was cheering when OJ was found not guilty all say "Hang Imus", and the same faction that was hanging their collective heads in disbelief with the Goldman's when the verdict was read, say "Forgive Imus". It's been like that throughout history, and as long as there are at least two people on the planet that are different, it always will.