It was not quite the Editor. The discoverer of this piece, Her Ludwig Nohl, "mistranscribed" the title when he gave the work for publishing in 1865. Beethoven's autographed title had been obviously lost.
Quoting from Wikipedia
"In some parts of Taiwan, Iran and most probably in other countries, the tune is played by garbage trucks to notify people to bring their trash out to be picked up.
In Brazil and Turkey the tune is played on trucks that sell gas cylinders to notify people that the truck is nearby"
Music for the ears indeed for today's Thereses and Elises living in these countries!